It’s that time of year where many people begin thinking about everything they have to be thankful for. Although it’s nice to count your blessings, being thankful and grateful throughout the year could have tremendous benefits on your quality of life.
So think about what you are grateful for that this month, next month and throughout the upcoming months as you start each day. As the owner and CEO of Assistant Match I want to thank everyone that is part of the Assistant Match community for trusting in us. I am grateful to be able to provide you with the resources you need.
We have a dynamic community of small business owners who utilize our virtual assistant match services, professional virtual assistants who provide our clients with superior service and a large community of people who allow us to email them every month and look to us to keep them updated on relevant information. Our community follows us on social media and they reach out to us for help and guidance when necessary.
In this month’s video message I am expressing how grateful I am for each individual who is part of our growing community.
Showing gratitude is definitely worth doing more than once a year, but for today I say, Happy Thanksgiving!
The month of November is always a time when we remind ourselves what we are thankful for. In business it may be a strong loyal client base, an awesome team of people who support us, a contract win, or even the fact that we enjoy doing what we do. For personal gratitude, it may be our family, our friends, or even the barista who makes our morning coffee exactly to our liking every time we stop in.
The thing about gratitude that is important to remember, is that it really should be something to think about and demonstrate all year long, and not just when the calendar reaches the month of November.
It is easy for all of us to get wrapped up in our daily lives. With the stress of deadlines, bills that need to be paid, phone calls or emails that need to be returned, and demands on our time, it is easy to forget about being grateful.
Expressing gratitude can be super powerful for a business. According to Randy Raggio, a marketing professor at the University of Richmond, in an article published in Fortune magazine in November 2011, “Gratitude motivates positive reciprocal behavior,” If a customer believes that a business has his best interests at heart, that customer is more inclined to develop a long-term relationship with the business.
The article also mentions that gratitude is an effective tool largely because “it is a precursor to developing trust,” and trust itself is an extremely powerful driver for loyalty, no matter the type of relationship. Just the same, gratitude is only valuable when it comes across as genuine.
So, as we move through this month, and towards 2016 , make it a New Year resolutions to add daily gratitude into your life, and let us know what happens.