Social media is a term no one had even heard of 10 years ago. Today it is a vital part of every marketing campaign of major brands and retailers. As a small business owner we tend to watch what the “big brands” are doing and scale it down to fit our time and resource budgets.
Social media is an increasingly important business tool for communication, promotion, recruitment, and lead generation, and there are many different social media sites. Understanding what site you should be on and why can be daunting.
The social networking sites businesses are utilizing today include:
- Yelp, and many more.
The options can be overwhelming and many small business owners are not sure which social media tools may be most effective or the best way to get started. . A professional virtual marking assistant can help you determine what social networking site you should focus on and he/she can help you set up and mange your social marketing strategy.
Later this week we will discuss specifically how a virtual marketing assistant can be a vital part of your social media marketing team.